Experience 

McCann Global Health, New York, NY

EVP, Executive Creative Director

1.2020-Present

At McCann Global Health we take on the world’s most urgent public health challenges by bringing commercial expertise to promote products and behaviors that create measurable impact.

McCann Erickson, New York, NY

VP, Group Creative Director

11.2011-Present

Fujifilm, Qualcomm, Choice Hotels, Nespresso, State Street Global Advisors, U.S Army, Nikon, New York Lottery

 

Ogilvy & Mather, New York, NY

Creative Director

12.2007–10.2011

IBM, Cisco, American Express, Motorola

 

R/GA, New York, NY

Creative Director

4.2005–12.2007

Nokia Nseries

 

Foote Cone and Belding, New York, NY

Senior Copywriter

2.2004–4.2005

HP, Jamaica Tourism, Coca-Cola

 

TBWA\CHIAT DAY\TEQUILA, New York, NY

Copywriter

6.2003-2.2004

Nextel Communications, Absolut

 

BERLIN CAMERON/RED CELL, New York, NY

Freelance Copywriter

2.2003-4.2003

Tidy Cats

 

YOUNG AND RUBICAM \ BRAND BUZZ, New York, NY

Freelance Copywriter

9.2002-11.2002

LG Appliances

 

J. WALTER THOMPSON, Melbourne, AUS

Copywriter

1.2001-8.2002

Ford, Shell, Blockbuster, Red Cross, Nestle, Buena Vista, World Wildlife Federation, Sustainable Energy Authority

 

SAATCHI AND SAATCHI, London, UK

Freelance Copywriter

7.2000-9.2000 

Visa, NSPCC, Club 18-30

 

BATES, Melbourne, AUS

Freelance Copywriter

10.1998-12.1998

Yates, Carlton, United Breweries

 

 

 

 
 

Education

BRITISH DESIGN AND ART DIRECTION (D&AD), London, UK

Copywriting Program, 2000                                 

 

MONASH UNIVERSITY (David Syme Business School), Melbourne, AUS

Bachelor of Business (Marketing), 1996—1999

 

Awards

Med Ad News Heart Award, 2021, McCann Global Health

The Drum, Best Advertising Campaign, 2020, Fujifilm instax

One Show, Creative Effectiveness, Merit, 2019, U.S. Army

One Show, Creative Effectiveness, Gold, 2019, SSGA

Cannes, Sustainable Development Goals, Bronze, 2018, SSGA

Cannes, Creative Effectiveness, Silver, Bronze, 2018, SSGA

AICP Next Awards, THE MOST NEXT AWARD, 2018, SSGA

AICP Next Awards, NEXT BRANDED CONTENT, 2018, SSGA

AICP Next Awards, NEXT CAUSE MARKETING, 2018, SSGA

AICP Next Awards, NEXT EXPERIENTIAL, 2018, SSGA

Effie, Best Of Show, Grand Effie, 2018, SSGA

Effie, Carpe Diem/Products, Gold, 2018, SSGA

Effie, Corporate Reputation, Gold, 2018, SSGA

Effie, Positive Change/Social Good, Gold, 2018, SSGA

Effie, Finance, Gold, 2018, SSGA

Effie, Small Budgets/Products, Gold, 2018, SSGA

Effie, Media Idea, Gold, 2018, SSGA

Effie, Media Innovation/Existing Channel, Gold, 2018, SSGA

Effie, Brand Experience: Virtual/360, Gold, 2018, U.S. Army

Effie, Engaged Community, Gold, 2018, U.S. Army

Effie, Government, Institutional & Recruitment, Gold, 2018, U.S. Army

Effie, Media Idea, Silver, 2018, U.S. Army

New York Festival, Events & Stunts, Best of Show, First Prize Award, 2018, SSGA

New York Festival, Exhibitions & Installations, Grand Prize Award, First Prize Award, 2018, SSGA

New York Festival, Financial & Investment Services, Second Prize Award, 2018, SSGA

New York Festival, Outdoor, First Prize Award, 2018, SSGA

New York Festival,  Public Relations, Grand Prize Award, First Prize Award, 2018, SSGA

New York Festival, Financial & Investment Services (Activation), First Prize Award, 2018, SSGA

New York Festival, Activation & Engagement, Second Prize Award, 2018, SSGA

New York Festival, Public Service Announcements, Second Prize Award, 2018, SSGA

New York Festival, Design, Third Prize Award, 2018, SSGA

New York Festival, Art Direction, Second Prize Award, 2018, SSGA

New York Festival, Financial & Investment Services (Branded Entertainment), Third Prize Award, 2018, SSGA

New York Festival, Exhibitions & Live Events, First Prize Award, 2018, SSGA

New York Festival, Public Spaces, First Prize Award, 2018, SSGA

New York Festival, Art Direction (Design), Second Prize Award, 2018, SSGA

New York Festival, Art Direction (Direct/Collateral), Third Prize Award, 2018, SSGA

New York Festival, Installations, First Prize Award, 2018, SSGA

New York Festival, Print or Outdoor, Second Prize Award, 2018, SSGA

New York Festival, Financial & Investment Services (Ambient), Grand Prize Award, First Prize Award, 2018, SSGA

New York Festival, Art Direction (OOH Craft), Third Prize Award, 2018, SSGA

Webby, Game Or Application, 2018, U.S. Army

Webby, Technical Achievement, 2018, U.S. Army

Webby, Real-Time Response (PR), 2018, SSGA

Webby, Best Viral PR Campaign, 2018, SSGA

Webby, Best Cause-Realtaed Campaign (PR), 2018, SSGA

Webby, Best Use Of Earned Media, 2018, SSGA

D&AD, Outdoor Advertising, Black Pencil, 2018, SSGA

D&AD, Media/Use of PR, Yellow Pencil, 2018, SSGA

D&AD, Media / Use of Outdoor, Yellow Pencil, 2018, SSGA

D&AD, Integrated / Earned Media, Yellow Pencil, 2018, SSGA

D&AD, Experiential, Yellow Pencil, 2018, SSGA

D&AD, Creativity for Good, Yellow Pencil, 2018, SSGA

D&AD, Brand Experience, Yellow Pencil, 2018, SSGA

D&AD, Branded Content & Entertainment, Yellow Pencil, 2018, SSGA

D&AD, Design for Public Spaces, Graphite Pencil, 2018, SSGA

D&AD, Community Experience, Graphite Pencil, 2018, SSGA

D&AD, Media / Use of Events, Wood Pencil, 2018, SSGA

D&AD, Creativity for Good / Design/Brands, Wood Pencil, 2018, SSGA

D&AD, Experiential / Out-of-Home, Wood Pencil, 2018, SSGA

ADC, Interactive (Games for Web), Bronze, 2018, U.S. Army

ADC, Design for Good (Advertising), Gold, 2018, SSGA

ADC, Design for Good (Experiential Design), Gold, 2018, SSGA

ADC, Experiential Design (Guerrilla) Bronze, 2018, SSGA

ADC, Experiential Design (Placemaking) Gold, 2018, SSGA

One Show, Interactive, Bronze, 2018, U.S. Army

One Show, Branded Entertainment , Gold, 2018, U.S. Army

One Show, Best In Show, 2018, SSGA

One Show, Social Media (Community Building), Gold, 2018, SSGA

One Show, Direct Marketing (Experiential & Installations), Gold, 2018, SSGA

One Show, Direct Marketing (Guerrilla Marketing), Gold, 2018, SSGA

One Show, Print & Outdoor (Experiential & Installations), Gold, 2018, SSGA

One Show, Print & Outdoor (Ambient Media), Gold, 2018, SSGA

One Show, Public Relations (Events & Experiential), Gold, 2018, SSGA

One Show, Public Relations (Community Building),  Bronze, 2018, SSGA

One Show, Branded Entertainment, Gold, 2018, SSGA 

One Show, Design (Ambient Media), Gold, 2018, SSGA

Andy, Best In Show Grandy, 2018, SSGA

Andy, Craft, Gold, 2018, SSGA

Andy, Reset, Gold, 2018, SSGA

Adweek, Best Ads Of 2017, SSGA

Grand Midas, Corporate Image, 2017, SSGA

Midas, Corporate Image, Gold, 2017, SSGA

Midas, Identity, Gold, 2017, SSGA

Midas, Events, 2 Gold, 2017, SSGA

Midas, Investment Banks, Gold, 2017, SSGA

Midas, OOH, Gold, 2017, SSGA

Midas, PR, Gold, 2017, SSGA

Midas, Social Media, Gold, 2017, SSGA

Grand LIA, Ambient, 2017, SSGA

Grand LIA, Integration, 2017, SSGA

Grand LIA, Non-Traditional, 2017, SSGA

LIA, Ambient: Banking/Financial/Insurance, Gold, 2017, SSGA

LIA, Branded Entertainment: Experiential/Live Events, Gold, 2017, SSGA

LIA, Integration, Gold, 2017, SSGA

LIA, Non-Traditional: Guerrilla Marketing, Gold, 2017, SSGA

LIA, Non-Traditional: Public Service/Social Welfare, Gold, 2017, SSGA

LIA, The NEW: Brand Action, Gold, 2017, SSGA

LIA, Non-Traditional: Experiential, Silver, 2017, SSGA

LIA, Design: Innovative Use of Design, Bronze, 2017, SSGA

LIA, Digital: UX, Silver, 2017, U.S. Army

LIA, Digital: Games, Silver, 2017, U.S. Army

LIA, Innovative Use of TV/Cinema/Online Film, Bronze, 2017, U.S. Army

LIA, Branded Entertainment: Games, Bronze, 2017, U.S. Army

Clio, Innovation, Gold, 2017, U.S. Army

Cannes Lions, Media,  Bronze, 2017, U.S. Army

D&AD, Diversity & Equality, Black Pencil, 2017, SSGA

D&AD, Industry Evolution, White Pencil, 2017, SSGA

Clio, PR/Special Event, Gold, 2017, SSGA

Clio, PR/Corporate Identity, Grand Clio, 2017, SSGA

Clio, PR/Brand Development, Gold, 2017, SSGA

Clio, Out of Home/Ambient, Grand Clio, 2017, SSGA

Clio, Innovation, Grand Clio, 2017, SSGA

Clio, Events/Experiential/Guerrilla, Grand Clio, 2017, SSGA

Clio, Direct/Out of Home, Gold, 2017, SSGA

Clio, Branded Entertainment ,Gold, 2017, SSGA

Clio, Branded Content, Grand Clio, 2017, SSGA

Clio, Brand Design, Gold, 2017, SSGA

Cannes Lions, Titanium, Grand Prix, 2017, SSGA

Cannes Lions, Outdoor, Grand Prix, 1 gold, 2017, SSGA

Cannes Lions, PR, Grand Prix, 1 gold, 1 silver, 2017, SSGA

Cannes Lions, Glass, Grand Prix, 2017, SSGA

Cannes Lions, Promo & Activation, 2 golds , 1 silver,  2017, SSGA

Cannes Lions, Media, 2 golds, 2017, SSGA

Cannes Lions, Direct, 2 golds , 1 silver, 1 bronze , 2017, SSGA

Cannes Lions, Direct, 2 golds, 2017, SSGA

ACT Responsible Cannes Tribute  Award, 2017, SSGA

FCS Portfolio Awards: 2 silvers, 1 bronze, 2016, SSGA

Official Selection, Sundance Film Festival, 2013, Nikon

One Show, Bronze, 2013, Nikon

Cannes Lions, Bronze, 2012, IBM

One Show, Bronze, 2011, IBM

Cannes Lions , Bronze, 2011, IBM

D&AD, In Book, 2011, IBM

Effie, Gold, 2010, IBM

ACE, 2010, IBM

LIA, 2010, IBM

Webby, 2006, Nokia Nseries

D&AD, In Book, 2000, Square Clothing